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Another Day, Another Valley - #TravelBecause



Whether they were explorers, pilgrims, merchants, errant knights, colonisers, captives, castaways, ambassadors, pirates, or scientists, travellers filled most of history from medieval to modern times.

In the sixteenth, seventeenth, and eighteenth centuries the history of travelling in Europe was characterised by a new paradigm for travelling, called the ‘Grand Tour’, usually described as the traditional trip undertaken for pleasure by the social élite.

It began as a French expression, ‘le grand tour’, but it was appropriated by Britons of the late seventeenth and early eighteenth centuries who had enough money to travel. It was a social ritual aimed to prepare these young men for leadership.

The Grand Tour had a common itinerary: crossing the Channel, going through the Loire Valley, Paris, and then Geneva; after that, the tourists would cross the Alps and proceed through Turin, Milan, Florence, Venice, Rome, and Naples. The average duration was around two years. On their way back the tourists’ journey would include Austria, Germany, and Holland. However, Italy and France were the most popular destinations.

Throughout the centuries, travelling has taken on different shapes, starting in the form of educational experience for aristocratic students, then it evolved into something different. Travelling, as we know it nowadays, embraces a new way of being in the world. The modern travellers want to broaden their horizons, while also enjoying the leisure aspects of it. This is the case of our lovely team member Giulia, who has recently been to Courmayeur in Italy hiking among the stunning Alpine villages, such as Valgrisenche, Val Veny, Val Ferret and many others.

Unfortunately, Covid19 has harshly hit our lives and the travel industry sector, but at the same time it has pushed us to reconsider the place where we live. Therefore, even though for the most it’s very difficult to travel due to the temporary restrictions on non-essential travel, we can still travel within our country - as Giulia did - and enjoy the beauty it offers.

We have to join together, in this collective effort, so that once these hard times are over we’ll be able to travel freely once again, and we’ll be stronger than ever and waiting for you, ready to be at your disposal with our love, passion and experience.

#TravelBecause authentic travel experiences can open your mind to life’s endless possibilities.

#TravelBecause the more you see of the world, the more you’ll realise how it works.

#TravelBecause it increases happiness.

#TravelBecause you’ll discover as much about yourself as you do about the world.

#TravelBecause travel is what makes us feel part of the same world.